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Monitoring Your Advocacy Activities
It’s important to know whether our ideas are working, or if there are things we need to change. This is what monitoring is about – regularly gathering information to determine the impact our advocacy is having and to see if we need to do things differently. Even with the best planning, things don’t always work out the way we expected. Monitoring asks you to appraise both the outputs and outcomes as described above in the impact model, and can offer information on where a policy, programme or project is at any given time. In other words, it provides a ‘snapshot’ of the situation or programme...